but this may be the exception to the rule. I could probably eat this and like it more than I can its cousin - Kalamata Olive Chocolate. I found both of these when I was exploring in Whole Foods. Actualy I am sure it is really good and I like to see a store serving such a diverse set of options to their customers. I am sure they do not sell hundreds of these candy bars a day, like perhaps a Snickers may sell. But they are offering something very unique which only enhances the stores appeal.