Lately I find that I am obsessed with design. All forms, web, architectural, industrial, packaging and furniture. I am not sure why this has suddenly taken place. I also find myself looking at design relative to price and function and user experience. Is one of these more important that others ? Maybe, maybe not.
But I am stunned at the number of companies/products that lack design. Not every company is going to have a Jonathan Ives or a Philippe Starck or a Michael Graves working on their product but shouldn't they aspire to delivering that rich experience to the customer.